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	<title>ParkerHayden Newsroom &#187; Featured</title>
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		<title>ParkerHayden Wins Best of Show at Houston Addys.</title>
		<link>http://news.parkerhayden.com/parkerhayden-wins-best-of-show-at-houston-addys/</link>
		<comments>http://news.parkerhayden.com/parkerhayden-wins-best-of-show-at-houston-addys/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 17:31:03 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
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		<category><![CDATA[Mark]]></category>
		<category><![CDATA[News]]></category>
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		<category><![CDATA[aaf]]></category>
		<category><![CDATA[addy]]></category>
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		<category><![CDATA[AMA Crystal]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[Best of Show]]></category>
		<category><![CDATA[BMA Lantern]]></category>
		<category><![CDATA[casa ole]]></category>
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		<category><![CDATA[GHCF]]></category>
		<category><![CDATA[houston]]></category>
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		<category><![CDATA[Mission Burrito]]></category>
		<category><![CDATA[parkerhayden]]></category>
		<category><![CDATA[pinata]]></category>
		<category><![CDATA[television]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=422</guid>
		<description><![CDATA[“Winning a Best of Show award for the Casa Olé television campaign is a bonus considering what these spots have done for our client’s brand,”]]></description>
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		<title>When Vendors Become Competitors</title>
		<link>http://news.parkerhayden.com/when-vendors-become-competitors/</link>
		<comments>http://news.parkerhayden.com/when-vendors-become-competitors/#comments</comments>
		<pubDate>Sun, 07 Feb 2010 05:45:55 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Mark]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PH En Español]]></category>
		<category><![CDATA[Stuff we hate]]></category>
		<category><![CDATA[agency]]></category>
		<category><![CDATA[bone]]></category>
		<category><![CDATA[competitors]]></category>
		<category><![CDATA[dog]]></category>
		<category><![CDATA[mouth]]></category>
		<category><![CDATA[photographers]]></category>
		<category><![CDATA[vendors]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=412</guid>
		<description><![CDATA[Don't act like the dog who, holding a bone in his mouth, looks into the water and sees another dog with another bone. As soon as he opens his mouth to grab the other dog's bone, he lost both. ]]></description>
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		<title>Why Professional Athletes Aren&#8217;t Worth The Risk For Your Brand</title>
		<link>http://news.parkerhayden.com/why-professional-athletes-arent-worth-the-risk-for-your-brand/</link>
		<comments>http://news.parkerhayden.com/why-professional-athletes-arent-worth-the-risk-for-your-brand/#comments</comments>
		<pubDate>Sat, 09 Jan 2010 18:56:32 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Mark]]></category>
		<category><![CDATA[Accenture]]></category>
		<category><![CDATA[AT&T]]></category>
		<category><![CDATA[brand. marketing]]></category>
		<category><![CDATA[endorsements]]></category>
		<category><![CDATA[Ernst & Young]]></category>
		<category><![CDATA[Kobe Bryant]]></category>
		<category><![CDATA[michael vick]]></category>
		<category><![CDATA[Professional athletes]]></category>
		<category><![CDATA[reward]]></category>
		<category><![CDATA[risk]]></category>
		<category><![CDATA[tiger woods]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=344</guid>
		<description><![CDATA[The fact is, professional athletes, because of their talent, live under a different set of rules than regular working folks. It's been that way all their lives. From the time they were playing Pop Warner ball, people treat you differently and give you undeserved privileges. That's what makes them both an asset and liability.]]></description>
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		<title>Why Starbucks is Losing The Coffee War.</title>
		<link>http://news.parkerhayden.com/why-starbucks-is-losing-the-coffee-war/</link>
		<comments>http://news.parkerhayden.com/why-starbucks-is-losing-the-coffee-war/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 00:50:59 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Mark]]></category>
		<category><![CDATA[Stuff we hate]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[aramark]]></category>
		<category><![CDATA[brewed]]></category>
		<category><![CDATA[coffee]]></category>
		<category><![CDATA[coke]]></category>
		<category><![CDATA[dunkin' donuts]]></category>
		<category><![CDATA[experience]]></category>
		<category><![CDATA[katy mills mall]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[mcdonald's]]></category>
		<category><![CDATA[pepsi]]></category>
		<category><![CDATA[sanka]]></category>
		<category><![CDATA[sodexho]]></category>
		<category><![CDATA[starbucks]]></category>
		<category><![CDATA[tab clear]]></category>
		<category><![CDATA[Wall Street Journal]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=318</guid>
		<description><![CDATA[Starbucks has panicked. Enter McDonald's and Dunkin' Donuts (cue the Darth Vader theme music). How can low-end, quick-service restaurants (QSR) brands possibly have taken away Starbucks' mojo? Starbucks allowed both of them to change the conversation from "earthy, relaxed experience" to "speed and convenience." ]]></description>
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		<item>
		<title>ParkerHayden Receives Top Marketing Honors</title>
		<link>http://news.parkerhayden.com/parkerhayden-receives-top-marketing-honors/</link>
		<comments>http://news.parkerhayden.com/parkerhayden-receives-top-marketing-honors/#comments</comments>
		<pubDate>Mon, 23 Nov 2009 18:57:18 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Mark]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[acclaim energy advisors]]></category>
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		<category><![CDATA[bma]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[greater houston community foundation]]></category>
		<category><![CDATA[Guy Parker]]></category>
		<category><![CDATA[jim beam]]></category>
		<category><![CDATA[lantern awards]]></category>
		<category><![CDATA[Mark Hayden]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[parkerhayden]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[web]]></category>
		<category><![CDATA[windsor foods]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=297</guid>
		<description><![CDATA[Integrated marketing, design and advertising firm, ParkerHayden, took home four Texas Top Brass 2009 Lantern Awards and was named “Rookie of the Year” at the Business Marketing Association (BMA) — Houston Chapter annual show last Tuesday night.]]></description>
		<wfw:commentRss>http://news.parkerhayden.com/parkerhayden-receives-top-marketing-honors/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Facebook Fraud: &#8220;Send money now!&#8221;</title>
		<link>http://news.parkerhayden.com/facebook-fraud-send-money-now/</link>
		<comments>http://news.parkerhayden.com/facebook-fraud-send-money-now/#comments</comments>
		<pubDate>Tue, 17 Nov 2009 01:07:58 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Mark]]></category>
		<category><![CDATA[Stuff we hate]]></category>
		<category><![CDATA[advertisers]]></category>
		<category><![CDATA[American Express]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[fraud]]></category>
		<category><![CDATA[london]]></category>
		<category><![CDATA[Western Union]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=280</guid>
		<description><![CDATA[Facebook needs to more to make their site more secure. They have hundreds of million users now and advertisers who pay to reach them. If they don't do more to protect their users, they could lose both. And then we won't know who's eating pie anymore.]]></description>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>The business case for Creative Commons licensing</title>
		<link>http://news.parkerhayden.com/the-business-case-for-creative-commons-licensing/</link>
		<comments>http://news.parkerhayden.com/the-business-case-for-creative-commons-licensing/#comments</comments>
		<pubDate>Fri, 30 Oct 2009 18:36:33 +0000</pubDate>
		<dc:creator>Sean Cafferky</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Sean]]></category>
		<category><![CDATA[Stuff we like]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=118</guid>
		<description><![CDATA[Creative Commons has been spreading like wild fire, fueling some of the biggest commercial and non-commercial success stories in recent years. An alternative to restrictive copyright licensing, Creative Commons is a free culture idea which ...]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Mass Comm Students Give Us Hope. And Some Don&#8217;t.</title>
		<link>http://news.parkerhayden.com/mass-comm-students-give-us-hope-and-some-dont/</link>
		<comments>http://news.parkerhayden.com/mass-comm-students-give-us-hope-and-some-dont/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 22:54:33 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Mark]]></category>
		<category><![CDATA[Stuff we like]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=120</guid>
		<description><![CDATA[We met three kinds of students: Those who "got it," those who "didn't get it," and "every one else."]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Skinny on Photoshopping</title>
		<link>http://news.parkerhayden.com/the-skinny-on-photoshopping/</link>
		<comments>http://news.parkerhayden.com/the-skinny-on-photoshopping/#comments</comments>
		<pubDate>Mon, 26 Oct 2009 20:48:47 +0000</pubDate>
		<dc:creator>Sean Cafferky</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Sean]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[ethics]]></category>
		<category><![CDATA[photoshop]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=75</guid>
		<description><![CDATA[Should advertisements carry warnings?
Randy Cohen, an editorial columnist for the New York Times Magazine writes a weekly piece called The Ethicist where he attempts to frame various news stories in an ethical perspective. He thinks ...]]></description>
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