“Winning a Best of Show award for the Casa Olé television campaign is a bonus considering what these spots have done for our client’s brand,”

Don’t act like the dog who, holding a bone in his mouth, looks into the water and sees another dog with another bone. As soon as he opens his mouth to grab the other dog’s bone, he lost both.

The fact is, professional athletes, because of their talent, live under a different set of rules than regular working folks. It’s been that way all their lives. From the time they were playing Pop Warner ball, people treat you differently and give you undeserved privileges. That’s what makes them both an asset and liability.

You don’t want the truth. Because deep down, in places you don’t talk about at parties with your fat girlfriends, you want me on that sideline. You need me there.