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	<title>ParkerHayden Newsroom &#187; Mark</title>
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	<description>Hotness from Houston</description>
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		<title>ParkerHayden Wins Best of Show at Houston Addys.</title>
		<link>http://news.parkerhayden.com/parkerhayden-wins-best-of-show-at-houston-addys/</link>
		<comments>http://news.parkerhayden.com/parkerhayden-wins-best-of-show-at-houston-addys/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 17:31:03 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Mark]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Stuff we like]]></category>
		<category><![CDATA[aaf]]></category>
		<category><![CDATA[addy]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[AMA Crystal]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[Best of Show]]></category>
		<category><![CDATA[BMA Lantern]]></category>
		<category><![CDATA[casa ole]]></category>
		<category><![CDATA[District Ten]]></category>
		<category><![CDATA[GHCF]]></category>
		<category><![CDATA[houston]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Mission Burrito]]></category>
		<category><![CDATA[parkerhayden]]></category>
		<category><![CDATA[pinata]]></category>
		<category><![CDATA[television]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=422</guid>
		<description><![CDATA[“Winning a Best of Show award for the Casa Olé television campaign is a bonus considering what these spots have done for our client’s brand,”]]></description>
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		<title>When Vendors Become Competitors</title>
		<link>http://news.parkerhayden.com/when-vendors-become-competitors/</link>
		<comments>http://news.parkerhayden.com/when-vendors-become-competitors/#comments</comments>
		<pubDate>Sun, 07 Feb 2010 05:45:55 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Mark]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PH En Español]]></category>
		<category><![CDATA[Stuff we hate]]></category>
		<category><![CDATA[agency]]></category>
		<category><![CDATA[bone]]></category>
		<category><![CDATA[competitors]]></category>
		<category><![CDATA[dog]]></category>
		<category><![CDATA[mouth]]></category>
		<category><![CDATA[photographers]]></category>
		<category><![CDATA[vendors]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=412</guid>
		<description><![CDATA[Don't act like the dog who, holding a bone in his mouth, looks into the water and sees another dog with another bone. As soon as he opens his mouth to grab the other dog's bone, he lost both. ]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Why Professional Athletes Aren&#8217;t Worth The Risk For Your Brand</title>
		<link>http://news.parkerhayden.com/why-professional-athletes-arent-worth-the-risk-for-your-brand/</link>
		<comments>http://news.parkerhayden.com/why-professional-athletes-arent-worth-the-risk-for-your-brand/#comments</comments>
		<pubDate>Sat, 09 Jan 2010 18:56:32 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Mark]]></category>
		<category><![CDATA[Accenture]]></category>
		<category><![CDATA[AT&T]]></category>
		<category><![CDATA[brand. marketing]]></category>
		<category><![CDATA[endorsements]]></category>
		<category><![CDATA[Ernst & Young]]></category>
		<category><![CDATA[Kobe Bryant]]></category>
		<category><![CDATA[michael vick]]></category>
		<category><![CDATA[Professional athletes]]></category>
		<category><![CDATA[reward]]></category>
		<category><![CDATA[risk]]></category>
		<category><![CDATA[tiger woods]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=344</guid>
		<description><![CDATA[The fact is, professional athletes, because of their talent, live under a different set of rules than regular working folks. It's been that way all their lives. From the time they were playing Pop Warner ball, people treat you differently and give you undeserved privileges. That's what makes them both an asset and liability.]]></description>
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		<title>A Few Good Red Raiders, Starring Mike Leach</title>
		<link>http://news.parkerhayden.com/a-few-good-red-raiders-starring-mike-leach/</link>
		<comments>http://news.parkerhayden.com/a-few-good-red-raiders-starring-mike-leach/#comments</comments>
		<pubDate>Wed, 30 Dec 2009 16:07:25 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Mark]]></category>
		<category><![CDATA[Stuff we hate]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=377</guid>
		<description><![CDATA[You don't want the truth.  Because deep down, in places you don't talk about at parties with your fat girlfriends, you want me on that sideline. You need me there. ]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why Starbucks is Losing The Coffee War.</title>
		<link>http://news.parkerhayden.com/why-starbucks-is-losing-the-coffee-war/</link>
		<comments>http://news.parkerhayden.com/why-starbucks-is-losing-the-coffee-war/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 00:50:59 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Mark]]></category>
		<category><![CDATA[Stuff we hate]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[aramark]]></category>
		<category><![CDATA[brewed]]></category>
		<category><![CDATA[coffee]]></category>
		<category><![CDATA[coke]]></category>
		<category><![CDATA[dunkin' donuts]]></category>
		<category><![CDATA[experience]]></category>
		<category><![CDATA[katy mills mall]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[mcdonald's]]></category>
		<category><![CDATA[pepsi]]></category>
		<category><![CDATA[sanka]]></category>
		<category><![CDATA[sodexho]]></category>
		<category><![CDATA[starbucks]]></category>
		<category><![CDATA[tab clear]]></category>
		<category><![CDATA[Wall Street Journal]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=318</guid>
		<description><![CDATA[Starbucks has panicked. Enter McDonald's and Dunkin' Donuts (cue the Darth Vader theme music). How can low-end, quick-service restaurants (QSR) brands possibly have taken away Starbucks' mojo? Starbucks allowed both of them to change the conversation from "earthy, relaxed experience" to "speed and convenience." ]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Why We Like Awards,Thank You Very Much.</title>
		<link>http://news.parkerhayden.com/why-we-like-awardsthank-you-very-much/</link>
		<comments>http://news.parkerhayden.com/why-we-like-awardsthank-you-very-much/#comments</comments>
		<pubDate>Sat, 05 Dec 2009 00:07:59 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Mark]]></category>
		<category><![CDATA[Stuff we like]]></category>
		<category><![CDATA[aaf]]></category>
		<category><![CDATA[adch]]></category>
		<category><![CDATA[addys]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[ama]]></category>
		<category><![CDATA[art director's]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[bma]]></category>
		<category><![CDATA[cannes]]></category>
		<category><![CDATA[clios]]></category>
		<category><![CDATA[creative]]></category>
		<category><![CDATA[crystals]]></category>
		<category><![CDATA[federation]]></category>
		<category><![CDATA[gold lion]]></category>
		<category><![CDATA[houston]]></category>
		<category><![CDATA[lantern awards]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[one club]]></category>
		<category><![CDATA[one show]]></category>
		<category><![CDATA[telly]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=262</guid>
		<description><![CDATA[I have to confess that I like winning. I don't think I'm a Type A personality, but, from a pure business perspective, I like winning two things: new business and awards. Anyone who says otherwise is a liar.]]></description>
		<wfw:commentRss>http://news.parkerhayden.com/why-we-like-awardsthank-you-very-much/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>ParkerHayden Receives Top Marketing Honors</title>
		<link>http://news.parkerhayden.com/parkerhayden-receives-top-marketing-honors/</link>
		<comments>http://news.parkerhayden.com/parkerhayden-receives-top-marketing-honors/#comments</comments>
		<pubDate>Mon, 23 Nov 2009 18:57:18 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Mark]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[acclaim energy advisors]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[bma]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[greater houston community foundation]]></category>
		<category><![CDATA[Guy Parker]]></category>
		<category><![CDATA[jim beam]]></category>
		<category><![CDATA[lantern awards]]></category>
		<category><![CDATA[Mark Hayden]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[parkerhayden]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[web]]></category>
		<category><![CDATA[windsor foods]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=297</guid>
		<description><![CDATA[Integrated marketing, design and advertising firm, ParkerHayden, took home four Texas Top Brass 2009 Lantern Awards and was named “Rookie of the Year” at the Business Marketing Association (BMA) — Houston Chapter annual show last Tuesday night.]]></description>
		<wfw:commentRss>http://news.parkerhayden.com/parkerhayden-receives-top-marketing-honors/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>LinkedIn Open Networking: Are you a LION or a Mouse?</title>
		<link>http://news.parkerhayden.com/linkedin-open-networking-are-you-a-lion-or-a-mouse/</link>
		<comments>http://news.parkerhayden.com/linkedin-open-networking-are-you-a-lion-or-a-mouse/#comments</comments>
		<pubDate>Fri, 20 Nov 2009 00:13:10 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Mark]]></category>
		<category><![CDATA[Stuff we like]]></category>
		<category><![CDATA[connections]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[friends]]></category>
		<category><![CDATA[Karen Love]]></category>
		<category><![CDATA[Linkedin]]></category>
		<category><![CDATA[LIONs]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[open networking]]></category>
		<category><![CDATA[PKF]]></category>
		<category><![CDATA[The Strip House]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=263</guid>
		<description><![CDATA[I think Open Networking like going to a professional luncheon and just throwing your cards at everyone: "Here ... call me if you need anything! Who gives a shit who I am, 'cause I can throw cards REALLY well." ]]></description>
		<wfw:commentRss>http://news.parkerhayden.com/linkedin-open-networking-are-you-a-lion-or-a-mouse/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Facebook Fraud: &#8220;Send money now!&#8221;</title>
		<link>http://news.parkerhayden.com/facebook-fraud-send-money-now/</link>
		<comments>http://news.parkerhayden.com/facebook-fraud-send-money-now/#comments</comments>
		<pubDate>Tue, 17 Nov 2009 01:07:58 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Mark]]></category>
		<category><![CDATA[Stuff we hate]]></category>
		<category><![CDATA[advertisers]]></category>
		<category><![CDATA[American Express]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[fraud]]></category>
		<category><![CDATA[london]]></category>
		<category><![CDATA[Western Union]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=280</guid>
		<description><![CDATA[Facebook needs to more to make their site more secure. They have hundreds of million users now and advertisers who pay to reach them. If they don't do more to protect their users, they could lose both. And then we won't know who's eating pie anymore.]]></description>
		<wfw:commentRss>http://news.parkerhayden.com/facebook-fraud-send-money-now/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Bank Leaves &#8220;Valued Customer&#8221; Hanging From Phone Tree.</title>
		<link>http://news.parkerhayden.com/bank-leaves-valued-customer-hanging-from-phone-tree/</link>
		<comments>http://news.parkerhayden.com/bank-leaves-valued-customer-hanging-from-phone-tree/#comments</comments>
		<pubDate>Wed, 04 Nov 2009 15:29:27 +0000</pubDate>
		<dc:creator>Mark Hayden</dc:creator>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Mark]]></category>
		<category><![CDATA[Stuff we hate]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[American Express]]></category>
		<category><![CDATA[ATM]]></category>
		<category><![CDATA[Bank of America]]></category>
		<category><![CDATA[budget]]></category>
		<category><![CDATA[customer]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[debit card]]></category>
		<category><![CDATA[fraud]]></category>
		<category><![CDATA[machine]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[skimming]]></category>
		<category><![CDATA[TARP]]></category>
		<category><![CDATA[telephone]]></category>
		<category><![CDATA[tree]]></category>

		<guid isPermaLink="false">http://news.parkerhayden.com/?p=242</guid>
		<description><![CDATA[Bank of American spends hundreds of millions of dollars on advertising--at least they did prior to the bailout. They had a Bank of Opportunity to create a raving fan--someone who would have sang their praises to everyone I know--but all they did was reinforce what we've known all along: It's a pain in the ass to transfer my online account to another bank. ]]></description>
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