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Articles tagged with: PepsiCo

Cole and Weber’s Social Media Campaign for 2010 Olympics
October 14, 2009 – 11:29 am | No Comment

On the opposite end of the spectrum from PepsiCo, but interesting that PepsiCo gets a mention here! Is there no such thing as bad press for an ad campaign? And was it a necessary part …

PepsiCo’s Amp App: Offensive or no?
October 14, 2009 – 11:14 am | 3 Comments

What’s the most interesting thing about this: the application in question, the fact that PepsiCo tweeted an apology, the fact that the brand may “relish the ruckus”, or the fact that the WSJ assigned the …